L'Étude PMB sur les Médias Médicaux (ÉMM)
Le Comité d'opération de l'ÉMM est présidé par Robert Troutbeck. En voici les membres:
| Éditeurs | Agences |
| Stephanie Gazo (Parkhurst Publishing) | Kelly Carter (Jeffrey Simbrow and Associates) |
| Jim Hall (Keith Healthcare) | Debbie King (Zenith Optimedia) |
| Nancy Kent (Rogers Publishing) | Carolyn Towell (M2 Universal Communications) |
| Ann LeBlanc (Pulsus Group) | Robert Troutbeck (Troutbeck Chernoff) |
| Glenda Proctor (CMA) | |
| Carlo Viola (STA Communications) |
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